Vodafone to Bid for Internet TV and Mobile Devices Rights to Show DFL
Montreal, QC (NewsTechno) – Being the second phone company in Germany is not stopping Vodafone from bidding for the rights to show the DFL or The Deutsche Fußball Liga. Fueling its rivalry with the leader Deutsche Telekom, Vodafone will either bid alone or together with a partner.
Vodafone, the world’s largest mobile phone operator in terms of revenue, has branched in providing television for its consumers. The German soccer league will soon announce details of the bidding and the rules of the tender for the 2013-2014 seasons in the second half of the month of January.
But again, this is not a simple battle. The bidding war over Bundesliga broadcasting rights can be very risky for Sky Deutschland; the DFL is its main draw. Other companies like Yahoo! Expressed its plans to bid for rights for online highlights of the Bundesliga matches.
But again, this is not a simple battle. The bidding war over Bundesliga broadcasting rights can be very risky for Sky Deutschland; the DFL is its main draw. Other companies like Yahoo! Expressed its plans to bid for rights for online highlights of the Bundesliga matches.
If the bidding is a success, Bundesliga will be a part of the many spectacular channels in Vodafone MobileTV. Some of the sports channels are Eurosport, My Sporty, Gulcan Koca (Turkish football) and more. Along with sports are news channels like Tagesschau, CNN and many more. Entertainment channels are also at the touch of your finger tips with Vodafone like MTV, TNT, MGM, NickToons, Cartoon Network and more. When the bidding favors Vodafone, thousands of Premiere League fans will surely delight in being able to view their matches using their Vodafone device.
Vodafone however has advanced on the turf of various German cable television operators such as Kabel Deutschland (KD8Gn.De) and another giant Liberty Global’s (LBTYA.O) Unitymedia. The shares of Sky Deutschland have lost 18% over the past three months; News Corp (NWSA.O) has a majority 49.9 % share.
While Vodafone is crossing its fingers, surely Deutsche Telekom will not go down without a fight. Deutsche Telekom is the largest telecommunications company in Europe. It was once a state-owned but was privatized. As of 2008, the German government still holds a 15% stake over Deutsche Telekom. It may have a strong rivalry with Vodafone over mobile television but it joins Vodafone as they both entered the cable-TV market in 2011.
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